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Author: Admin | 2025-04-28
From Wikipedia, the free encyclopedia PatrickCompany typeSportswearIndustryTextile, footwearFounded1892FounderEugene Bénéteau // Patrice BeneteauHeadquartersOudenaarde, BelgiumArea servedEuropeProductsSports shoes and socksSubsidiariesCortina GroupWebsitepatrick.euPatrick is a sportswear company headquartered in Oudenaarde, East Flanders, Belgium.1892 - 1894: Start and official registration of the shoe factory of Eugene Bénéteau Eugene Bénéteau was a 19th-century shoemaker in the little town Pouzauges in the French Vendée. In 1892, he started his own shoe and leather factory, the predecessor to what would later become Patrick. In 1894, the registration of his factory became official. 1929: Patrice Bénéteau follows in the footsteps of his father EugeneIn the 1920s, Eugene’s son Patrice took over the factory and started making shoes for the local soccer team. He did such a fine job that the word spread fast and other teams came knocking at his door. Not much later, Patrice also started producing shoes and apparel for basketball, running, cricket, athletics, cycling and leisure. In 1929, he was one of the first to start sponsoring famous sportspeople – a strategy that would become the foundation for the brand’s exceptional growth. Patrice changes the name of the factory to “Manufacture de chaussures sports Patrice Bénéteau”.1932: The birth of the two stripesIn the 1930s, Patrick introduced its famous two and three stripes on the shoes to technically strengthen them in the front and at the back. Patrick was one of the pioneers to use this widely copied technique. Later, the striping became mainly a matter of design, but the two Patrick stripes were there to stay as part of Patrick’s brand identity.1945: “Patrice” becomes “Patrick” In 1945, Patrice changed the name of his sports brand to Patrick. The new name was receptive to all languages and allowed the brand to be promoted and exported worldwide.1950: Invention of the revolutionary “plastfix” solePatrick’s exclusive “plastfix” sole was a revolution at the time. Lightness and resistance were the key factors that made this sole a winner. But not only the sole opened the way for setting new records in Patrick’s sports shoes. Patrick’s “monobloc” mounting system made the footwear completely waterproof and shape retaining. These Patrick shoes were made by skilled craftsmen selected among the best.1951: Roger Piantoni (soccer)In the 1950s, Patrick sponsored Roger Piantoni, a former French soccer player that played for FC Nancy, Stade de Reims and OGC Nice. With Stade de Reims, he became champion of France in 1958, 1960 and 1962. Piantoni also became a top scorer in the “Ligue 1” two times (1951, 1961).1960: Robert Poulain (rugby)The national rugby monitor for Patrick France was Robert Poulain, who tested the functionality and durability of Patrick’s rugby collection. For years, he was the reference for quality footwear in rugby. He helped to develop a line of Poulain
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