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Author: Admin | 2025-04-28
ASICS EMEA, says: “We’re excited to host the Festival of Running in Paris to demonstrate the power of sports to lift spirits, project positivity and inspire more people to move for their physical and mental wellbeing. Because at ASICS, we’ve always believed in the positive benefits of movement on the body and mind. It’s why we’re called ASICS: ‘Anima Sana in Corpore Sano’ or ‘Sound Mind in a Sound Body’. This festival is open to all who want to move their mind with ASICS, uniting all runners from elite to beginners to ignite, excite and inspire the city of Paris by celebrating the incredible feeling of running.”Pierre Rabadan, Deputy Mayor of Paris, in charge of Sport and the Seine, adds: “Together with ASICS, we have launched the "Paris, bouge ton esprit" (Paris, move your mind) initiative to inspire and enable Parisians to experience the physical and mental benefits of sports. The marathon weekend is an important moment in our partnership to raise awareness and invite even more people to join and participate in the programme." More information and the full event program can be found on asics.tv/paris.
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